Case Study: Corporate Identity Design for “Khadra” – An Example of Excellence in the Plant-Based Restaurant Market

How did Hawiat in Saudi Arabia integrate Saudi heritage with a healthy lifestyle in Khadra’s identity?

At this stage, Hawiat in Saudi Arabia, the best corporate identity design company in Saudi Arabia, focused on developing a design strategy that reflects Khadra restaurant’s philosophy and meets customer expectations. The key step was integrating Saudi heritage with the restaurant’s modern healthy message, through several elements:

1. Choosing the Main Symbol – The Green Palm
The “Green Palm” symbol was adopted as a core element of the identity because it combines:

• Saudi Heritage: The palm is a traditional symbol reflecting local culture and values.


• Health and Nature: The green color and the palm convey freshness and vegetables, aligning with the plant-based food philosophy.

2. Nature-Inspired Color Palette
Hawiat in Saudi Arabia selected a color palette inspired by Saudi oases to reflect:

• Nature and Freshness: Representing the quality and freshness of the restaurant’s ingredients.


• Visual Harmony: Creating a sense of comfort and trust for customers interacting with the brand.

3. Modern Typography and Designs
Typography and design elements were carefully chosen to be modern and attractive to the target audience, while maintaining a connection to local heritage:

• Contemporary Arabic fonts that are easy to read and add an authentic touch.


• Cohesive design elements across all marketing materials, from the menu to social media, enhancing a complete and distinctive brand identity.

Through this approach, Hawiat in Saudi Arabia, the best corporate identity design company in Saudi Arabia, successfully built a unique visual identity for Khadra that blends Saudi authenticity with modern healthy choices, making the brand strong, distinctive, and appealing to customers.

If you are looking for the best corporate identity design company in Saudi Arabia for your plant-based brand, contact Hawiat in Saudi Arabia today to transform your vision into a distinctive visual identity that drives excellence and sustainable growth.